Employees As Brand Ambassadors

…BECAUSE “AWARENESS IS FINE, BUT ADVOCACY WILL TAKE YOUR BUSINESS TO THE NEXT LEVEL” -JOE TRIPODI

Good PR shouldn’t exist in one department. It’s something that the entire company can be trained to do. Regardless of an employee’s job title and day-to-day duties, he or she can play a critical role in protecting or destroying a brand’s public image and reputation.

Your employees might not realize it, but they promote your company’s values, mission and goals every time they meet a client, attend a networking event or conference. That’s why it’s so important to move modern workers beyond their expected daily tasks and show them they’re also your most important salespeople.

Let us turn your employees into Brand Ambassadors/Perception Managers! Reputation and brand image can’t be faked or bought; they require authenticity and diligence from your front-line workers.

Topics Include:

  • Managing Personal Brand
  • Techno-Etiquette
  • Protocol for Running and Attending Meetings and Conferences
  • How to Shine at Social Events
  • Appropriate Dress with Personal Style
  • Making a Powerful Entrance
  • Greeting Others
  • The Handshake
  • Eye Contact
  • Introductions
  • 30 Second Elevator Pitch
  • Remembering Names
  • Business Card Etiquette
  • How to Start and End a Conversation
  • Small Talk
  • Appropriate Topics
  • Subjects to Avoid
  • Listen with Focus
  • Knowing When it is Time to Move On
  • Dining for Dollars …The Art of The Business Meal

 

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